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Documentos disponibles de esta editorial (111)


Título : Advanced Business Analytics : Essentials for Developing a Competitive Advantage Tipo de documento: documento electrónico Autores: Saumitra N. Bhaduri ; David Fogarty ; SpringerLink (Online service) Editorial: Singapore : Springer Singapore Fecha de publicación: 2016 Otro editor: Imprint: Springer Número de páginas: XIV, 156 p. 24 illus., 16 illus. in color Il.: online resource ISBN/ISSN/DL: 978-981-10-0727-9 Idioma : Inglés (eng) Palabras clave: Business Leadership Management information systems Industrial management Operations research science Statistics Econometrics and Process Research, Science Strategy/Leadership for Business/Economics/Mathematical Finance/Insurance Clasificación: 004.65 Bases de datos y sus estructuras. Sistemas de gestión de bases de datos. Análisis de datos Resumen: The present book provides an enterprise-wide guide for anyone interested in pursuing analytic methods in order to compete effectively. It supplements more general texts on statistics and data mining by providing an introduction from leading practitioners in business analytics and real case studies of firms using advanced analytics to gain a competitive advantage in the marketplace. In the era of "big data" and competing analytics, this book provides practitioners applying business analytics with an overview of the quantitative strategies and techniques used to embed analysis results and advanced algorithms into business processes and create automated insight-driven decisions within the firm. Numerous studies have shown that firms that invest in analytics are more likely to win in the marketplace. Moreover, the Internet of Everything (IoT) for manufacturing and social-local-mobile (SOLOMO) for services have made the use of advanced business analytics even more important for firms. These case studies were all developed by real business analysts, who were assigned the task of solving a business problem using advanced analytics in a way that competitors were not. Readers learn how to develop business algorithms on a practical level, how to embed these within the company and how to take these all the way to implementation and validation Nota de contenido: Chapter 1. Introduction and Overview (by David J Fogarty) -- Chapter 2. Severity of Dormancy Model (SDM): Reckoning the Customers before they Quiescent (by Saumitra N Bhaduri, S Raja Sethu Durai and David J Fogarty) -- Chapter 3. Double Hurdle Model: Not if, but when will Customer Attrite? (by Saumitra N Bhaduri, S Raja Sethu Durai and David J Fogarty) -- Chapter 4. Optimizing the Media Mix- Evaluating the Impact of Advertisement Expenditures of Different Media (by Saumitra N Bhaduri, S Raja Sethu Durai and David J Fogarty) -- Chapter 5. Strategic Retail Marketing through DGP Based Models (by Saumitra N Bhaduri, Anuradha V., S. Raja Sethu Durai and David J Fogarty) -- Chapter 6. Mitigating Sample Selection Bias through Customer Relationship Management (by Saumitra N Bhaduri, Anuradha V. and David J Fogart) -- Chapter 7. Enabling Incremental Gains through Customized Price Optimization (by Saumitra N Bhaduri, Anuradha V. Avanti George and David J Fogarty) -- Chapter 8. Customer Relationship Management (CRM) to Avoid Cannibalization: Analys Through Spend Intensity Model (by Saumitra N Bhaduri, Anuradha V. Avanti George and David J Fogarty) -- Chapter 9. Estimating Price Elasticity with Sparse Data: A Bayesian Approach (by David J Fogarty and Saumitra N Bhaduri) -- Chapter 10. New Methods in Ant Colony Optimization using Multiple Foraging Approach to Increase Stability (by David J Fogarty, Avanti George and Saumitra N Bhaduri) -- Chapter 11. Customer Lifecycle Management - Past, Present and Future (by Avanti George, Saumitra Bhaduri and David J Fogarty) En línea: http://dx.doi.org/10.1007/978-981-10-0727-9 Link: https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=41241 Advanced Business Analytics : Essentials for Developing a Competitive Advantage [documento electrónico] / Saumitra N. Bhaduri ; David Fogarty ; SpringerLink (Online service) . - Singapore : Springer Singapore : Imprint: Springer, 2016 . - XIV, 156 p. 24 illus., 16 illus. in color : online resource.
ISBN : 978-981-10-0727-9
Idioma : Inglés (eng)
Palabras clave: Business Leadership Management information systems Industrial management Operations research science Statistics Econometrics and Process Research, Science Strategy/Leadership for Business/Economics/Mathematical Finance/Insurance Clasificación: 004.65 Bases de datos y sus estructuras. Sistemas de gestión de bases de datos. Análisis de datos Resumen: The present book provides an enterprise-wide guide for anyone interested in pursuing analytic methods in order to compete effectively. It supplements more general texts on statistics and data mining by providing an introduction from leading practitioners in business analytics and real case studies of firms using advanced analytics to gain a competitive advantage in the marketplace. In the era of "big data" and competing analytics, this book provides practitioners applying business analytics with an overview of the quantitative strategies and techniques used to embed analysis results and advanced algorithms into business processes and create automated insight-driven decisions within the firm. Numerous studies have shown that firms that invest in analytics are more likely to win in the marketplace. Moreover, the Internet of Everything (IoT) for manufacturing and social-local-mobile (SOLOMO) for services have made the use of advanced business analytics even more important for firms. These case studies were all developed by real business analysts, who were assigned the task of solving a business problem using advanced analytics in a way that competitors were not. Readers learn how to develop business algorithms on a practical level, how to embed these within the company and how to take these all the way to implementation and validation Nota de contenido: Chapter 1. Introduction and Overview (by David J Fogarty) -- Chapter 2. Severity of Dormancy Model (SDM): Reckoning the Customers before they Quiescent (by Saumitra N Bhaduri, S Raja Sethu Durai and David J Fogarty) -- Chapter 3. Double Hurdle Model: Not if, but when will Customer Attrite? (by Saumitra N Bhaduri, S Raja Sethu Durai and David J Fogarty) -- Chapter 4. Optimizing the Media Mix- Evaluating the Impact of Advertisement Expenditures of Different Media (by Saumitra N Bhaduri, S Raja Sethu Durai and David J Fogarty) -- Chapter 5. Strategic Retail Marketing through DGP Based Models (by Saumitra N Bhaduri, Anuradha V., S. Raja Sethu Durai and David J Fogarty) -- Chapter 6. Mitigating Sample Selection Bias through Customer Relationship Management (by Saumitra N Bhaduri, Anuradha V. and David J Fogart) -- Chapter 7. Enabling Incremental Gains through Customized Price Optimization (by Saumitra N Bhaduri, Anuradha V. Avanti George and David J Fogarty) -- Chapter 8. Customer Relationship Management (CRM) to Avoid Cannibalization: Analys Through Spend Intensity Model (by Saumitra N Bhaduri, Anuradha V. Avanti George and David J Fogarty) -- Chapter 9. Estimating Price Elasticity with Sparse Data: A Bayesian Approach (by David J Fogarty and Saumitra N Bhaduri) -- Chapter 10. New Methods in Ant Colony Optimization using Multiple Foraging Approach to Increase Stability (by David J Fogarty, Avanti George and Saumitra N Bhaduri) -- Chapter 11. Customer Lifecycle Management - Past, Present and Future (by Avanti George, Saumitra Bhaduri and David J Fogarty) En línea: http://dx.doi.org/10.1007/978-981-10-0727-9 Link: https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=41241 Ejemplares
Signatura Medio Ubicación Sub-localización Sección Estado ningún ejemplar Analytical Modeling Research in Fashion Business / Tsan-Ming Choi ; SpringerLink (Online service) (2016)
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Título : Analytical Modeling Research in Fashion Business Tipo de documento: documento electrónico Autores: Tsan-Ming Choi ; SpringerLink (Online service) Editorial: Singapore : Springer Singapore Fecha de publicación: 2016 Otro editor: Imprint: Springer Colección: Springer Series in Fashion Business, ISSN 2366-8776 Número de páginas: X, 272 p. 44 illus Il.: online resource ISBN/ISSN/DL: 978-981-10-1014-9 Idioma : Inglés (eng) Palabras clave: Business Market research Production management Operations Decision making Textile industry and Management Research/Competitive Intelligence Engineering Operation Research/Decision Theory Clasificación: 658 Empresas. Organización de empresas Resumen: This book includes both theoretical results and application cases of analytical modeling based research related to the fashion and textile business. It responds to calls for deeper theoretical foundations as an expansion of research methodology in a field that has to date mostly relied on case studies and empirical analysis. Although there are a growing number of related publications which employ an analytical approach in conducting theoretical and applied research in the fashion and textile business, this book fills an essential gap by providing a comprehensive reference source that introduces the methodology and provides state-of-the-art findings on the topic. Covering an important and well-established industry, Analytical Modeling Research in Fashion Business is a pioneering text and essential reading for researchers and practitioners in the fashion and textiles industry alike. Nota de contenido: Part I: Reviews and discussions -- 1: Analytical Modeling Research in Fashion Business: An Introduction -- 2: Analytical Modeling Research Methodologies for Fashion Business Operations Management -- 3: A Review: Customer Returns in Fashion Retailing -- Part II: Theoretical economic models -- 4: The Role of Quick Response in Accelerating Sales of Fashion Goods -- 5: Mixed Channels for Apparel Sales -- 6: Impacts of Vendor-Managed Strategic Partnership on Fashion Supply Chains with Markdown Money Policy -- 7: Fashion Retailing Inventory Management with Random Supply -- Part III: Engineering models, applications and cases -- 8: Tales of a Fashion So(u)rcerer: Optimal Sourcing, Quotation, and In-House Production Decisions -- 9: Distribution, Transshipment and Sustainable Logistics for Fashion Products -- 10: Design of Order-Picking System and Selecting Picking Strategies in a 3PL Firm for Serving Fashion Retailing Companies -- 11: Fashion Supply Chain Inventory Optimization Models with Service Level and Lead Time Considerations -- 12: An AHP-based Scheme for Sales Forecasting in the Fashion Industry En línea: http://dx.doi.org/10.1007/978-981-10-1014-9 Link: https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=41243 Analytical Modeling Research in Fashion Business [documento electrónico] / Tsan-Ming Choi ; SpringerLink (Online service) . - Singapore : Springer Singapore : Imprint: Springer, 2016 . - X, 272 p. 44 illus : online resource. - (Springer Series in Fashion Business, ISSN 2366-8776) .
ISBN : 978-981-10-1014-9
Idioma : Inglés (eng)
Palabras clave: Business Market research Production management Operations Decision making Textile industry and Management Research/Competitive Intelligence Engineering Operation Research/Decision Theory Clasificación: 658 Empresas. Organización de empresas Resumen: This book includes both theoretical results and application cases of analytical modeling based research related to the fashion and textile business. It responds to calls for deeper theoretical foundations as an expansion of research methodology in a field that has to date mostly relied on case studies and empirical analysis. Although there are a growing number of related publications which employ an analytical approach in conducting theoretical and applied research in the fashion and textile business, this book fills an essential gap by providing a comprehensive reference source that introduces the methodology and provides state-of-the-art findings on the topic. Covering an important and well-established industry, Analytical Modeling Research in Fashion Business is a pioneering text and essential reading for researchers and practitioners in the fashion and textiles industry alike. Nota de contenido: Part I: Reviews and discussions -- 1: Analytical Modeling Research in Fashion Business: An Introduction -- 2: Analytical Modeling Research Methodologies for Fashion Business Operations Management -- 3: A Review: Customer Returns in Fashion Retailing -- Part II: Theoretical economic models -- 4: The Role of Quick Response in Accelerating Sales of Fashion Goods -- 5: Mixed Channels for Apparel Sales -- 6: Impacts of Vendor-Managed Strategic Partnership on Fashion Supply Chains with Markdown Money Policy -- 7: Fashion Retailing Inventory Management with Random Supply -- Part III: Engineering models, applications and cases -- 8: Tales of a Fashion So(u)rcerer: Optimal Sourcing, Quotation, and In-House Production Decisions -- 9: Distribution, Transshipment and Sustainable Logistics for Fashion Products -- 10: Design of Order-Picking System and Selecting Picking Strategies in a 3PL Firm for Serving Fashion Retailing Companies -- 11: Fashion Supply Chain Inventory Optimization Models with Service Level and Lead Time Considerations -- 12: An AHP-based Scheme for Sales Forecasting in the Fashion Industry En línea: http://dx.doi.org/10.1007/978-981-10-1014-9 Link: https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=41243 Ejemplares
Signatura Medio Ubicación Sub-localización Sección Estado ningún ejemplar Annual Report on the Development of China's Special Economic Zones (2016) / Tao, Yitao ; SpringerLink (Online service) ; Yiming Yuan (2016)
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Título : Annual Report on the Development of China's Special Economic Zones (2016) : Blue Book of China's Special Economic Zones Tipo de documento: documento electrónico Autores: Tao, Yitao ; SpringerLink (Online service) ; Yiming Yuan Editorial: Singapore : Springer Singapore Fecha de publicación: 2016 Otro editor: Imprint: Springer Colección: Current Chinese Economic Report Series, ISSN 2194-7937 Número de páginas: XX, 306 p. 37 illus., 33 illus. in color Il.: online resource ISBN/ISSN/DL: 978-981-10-0542-8 Idioma : Inglés (eng) Palabras clave: Economic policy Development economics growth Economics Policy Growth Clasificación: 330 Economía en general Resumen: The Annual Report objectively reflects the year's developments in terms of politics, the economy, society, culture, the environment, innovation and reform, and describes the problems, challenges and countermeasures in both traditional and new special economic zones. It provides an analysis of China's special economic zones, including a review of the year's developments in the form of experimental zones. It also presents new special economic zones and focuses on analyzing the transformation of these zones; the use of resources; sustainable, economic and social development; social security and technical innovation in the context of current developments. It also offers a comparative analysis and makes policy and development suggestions for each issue Nota de contenido: Abstract -- General report of SEZs development -- Special subject reports of SEZs development -- Subsidiary report of SEZs development -- Investigation Reports on the Development Trends of the Special Economic Zones -- Afterword En línea: http://dx.doi.org/10.1007/978-981-10-0542-8 Link: https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=41866 Annual Report on the Development of China's Special Economic Zones (2016) : Blue Book of China's Special Economic Zones [documento electrónico] / Tao, Yitao ; SpringerLink (Online service) ; Yiming Yuan . - Singapore : Springer Singapore : Imprint: Springer, 2016 . - XX, 306 p. 37 illus., 33 illus. in color : online resource. - (Current Chinese Economic Report Series, ISSN 2194-7937) .
ISBN : 978-981-10-0542-8
Idioma : Inglés (eng)
Palabras clave: Economic policy Development economics growth Economics Policy Growth Clasificación: 330 Economía en general Resumen: The Annual Report objectively reflects the year's developments in terms of politics, the economy, society, culture, the environment, innovation and reform, and describes the problems, challenges and countermeasures in both traditional and new special economic zones. It provides an analysis of China's special economic zones, including a review of the year's developments in the form of experimental zones. It also presents new special economic zones and focuses on analyzing the transformation of these zones; the use of resources; sustainable, economic and social development; social security and technical innovation in the context of current developments. It also offers a comparative analysis and makes policy and development suggestions for each issue Nota de contenido: Abstract -- General report of SEZs development -- Special subject reports of SEZs development -- Subsidiary report of SEZs development -- Investigation Reports on the Development Trends of the Special Economic Zones -- Afterword En línea: http://dx.doi.org/10.1007/978-981-10-0542-8 Link: https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=41866 Ejemplares
Signatura Medio Ubicación Sub-localización Sección Estado ningún ejemplar Annual Report on the Development of the Indian Ocean Region (2015) / Rong Wang ; SpringerLink (Online service) ; Cuiping Zhu (2016)
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Título : Annual Report on the Development of the Indian Ocean Region (2015) : 21st Century Maritime Silk Road Tipo de documento: documento electrónico Autores: Rong Wang ; SpringerLink (Online service) ; Cuiping Zhu Editorial: Singapore : Springer Singapore Fecha de publicación: 2016 Otro editor: Imprint: Springer Colección: Current Chinese Economic Report Series, ISSN 2194-7937 Número de páginas: XVIII, 214 p. 13 illus., 1 illus. in color Il.: online resource ISBN/ISSN/DL: 978-981-10-0167-3 Idioma : Inglés (eng) Palabras clave: Business Culture Study and teaching International business enterprises relations Economic policy Management Policy Relations Regional Cultural Studies Clasificación: 658 Empresas. Organización de empresas Resumen: This report, written by senior scholars of international studies and Indian Ocean studies, focuses on international relations in the Indian Ocean region and covers many aspects of the 21st-Century Maritime Silk Road. The report covers strategic reviews, major events and related data in this region, as well as the origin and aims, frameworks and regional and global impacts of the 21st-Century Maritime Silk Road. The contributors hail from five prominent institutes in China. Together they provide the readers a comprehensive and authentic picture of the 21st-Century Maritime Silk Road. This year's Annual Report is the third in the series and the only one that focuses exclusively on the Indian Ocean region in China Nota de contenido: General Report -- Strategic Reports -- Special Reports -- Appendix En línea: http://dx.doi.org/10.1007/978-981-10-0167-3 Link: https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=41234 Annual Report on the Development of the Indian Ocean Region (2015) : 21st Century Maritime Silk Road [documento electrónico] / Rong Wang ; SpringerLink (Online service) ; Cuiping Zhu . - Singapore : Springer Singapore : Imprint: Springer, 2016 . - XVIII, 214 p. 13 illus., 1 illus. in color : online resource. - (Current Chinese Economic Report Series, ISSN 2194-7937) .
ISBN : 978-981-10-0167-3
Idioma : Inglés (eng)
Palabras clave: Business Culture Study and teaching International business enterprises relations Economic policy Management Policy Relations Regional Cultural Studies Clasificación: 658 Empresas. Organización de empresas Resumen: This report, written by senior scholars of international studies and Indian Ocean studies, focuses on international relations in the Indian Ocean region and covers many aspects of the 21st-Century Maritime Silk Road. The report covers strategic reviews, major events and related data in this region, as well as the origin and aims, frameworks and regional and global impacts of the 21st-Century Maritime Silk Road. The contributors hail from five prominent institutes in China. Together they provide the readers a comprehensive and authentic picture of the 21st-Century Maritime Silk Road. This year's Annual Report is the third in the series and the only one that focuses exclusively on the Indian Ocean region in China Nota de contenido: General Report -- Strategic Reports -- Special Reports -- Appendix En línea: http://dx.doi.org/10.1007/978-981-10-0167-3 Link: https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=41234 Ejemplares
Signatura Medio Ubicación Sub-localización Sección Estado ningún ejemplar
Título : Balancing Control and Flexibility in Public Budgeting : A New Role for Rule Variability Tipo de documento: documento electrónico Autores: Michael Di Francesco ; John Alford ; SpringerLink (Online service) Editorial: Singapore : Springer Singapore Fecha de publicación: 2016 Otro editor: Imprint: Palgrave Macmillan Número de páginas: XV, 101 p. 1 illus Il.: online resource ISBN/ISSN/DL: 978-981-10-0341-7 Idioma : Inglés (eng) Palabras clave: Finance Finance, Public Accounting administration Financial Administration Clasificación: 330 Economía en general Resumen: Michael Di Francesco is an Associate Professor and Case Program Director at the Australia and New Zealand School of Government, and the School of Social Sciences, University of New South Wales (UNSW), Australia. He has held academic appointments at the Universities of Sydney and Melbourne, and Victoria University of Wellington, and expert advisory roles at the NSW Treasury, International Monetary Fund and World Bank Nota de contenido: 1. Introduction -- 2. Non-routine problems and flexibility -- 3. Flexibility, inflexibility and budgeting -- 4. Budget rules and budget flexibility -- 5. Budget reform and rule modification -- 6. Calibrating budget flexibility and control: A new role for rule variability -- 7. Conclusion. En línea: http://dx.doi.org/10.1007/978-981-10-0341-7 Link: https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=41860 Balancing Control and Flexibility in Public Budgeting : A New Role for Rule Variability [documento electrónico] / Michael Di Francesco ; John Alford ; SpringerLink (Online service) . - Singapore : Springer Singapore : Imprint: Palgrave Macmillan, 2016 . - XV, 101 p. 1 illus : online resource.
ISBN : 978-981-10-0341-7
Idioma : Inglés (eng)
Palabras clave: Finance Finance, Public Accounting administration Financial Administration Clasificación: 330 Economía en general Resumen: Michael Di Francesco is an Associate Professor and Case Program Director at the Australia and New Zealand School of Government, and the School of Social Sciences, University of New South Wales (UNSW), Australia. He has held academic appointments at the Universities of Sydney and Melbourne, and Victoria University of Wellington, and expert advisory roles at the NSW Treasury, International Monetary Fund and World Bank Nota de contenido: 1. Introduction -- 2. Non-routine problems and flexibility -- 3. Flexibility, inflexibility and budgeting -- 4. Budget rules and budget flexibility -- 5. Budget reform and rule modification -- 6. Calibrating budget flexibility and control: A new role for rule variability -- 7. Conclusion. En línea: http://dx.doi.org/10.1007/978-981-10-0341-7 Link: https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=41860 Ejemplares
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