Título : |
International business in Korea : the evolution of the market in the globalization era |
Tipo de documento: |
texto impreso |
Autores: |
O. Yul Kwon, Autor |
Editorial: |
Cheltenham ; Hants ; Northampton : Edward Elgar |
Fecha de publicación: |
2008 |
Número de páginas: |
X, 265 p. |
Il.: |
tablas |
Dimensiones: |
24 cm |
ISBN/ISSN/DL: |
978-1-84720-570-4 |
Idioma : |
Inglés (eng) |
Materias: |
Cultura empresarial Empresas multinacionales Globalización económica
|
Clasificación: |
334.726 Empresas multinacionales |
Resumen: |
The study assesses that the South Korean market and business practices will maintain some sui generis characteristics because of the country’s idiosyncratic culture and singular form of institutional development in the recent past. The book contains comprehensive analysis of macro-level topics (such as business opportunities, cultural influence, country risk and market configuration) and micro-level topics (including business negotiation, business ethics, management of international joint ventures and the management system).
This book delivers a wealth of valuable information for a scholarly audience including undergraduate and postgraduate students and academics in international business, as well as for firms considering market entry into South Korea. |
Nota de contenido: |
Bibliografía en cada capítulo e índice. |
Link: |
https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=23295 |
International business in Korea : the evolution of the market in the globalization era [texto impreso] / O. Yul Kwon, Autor . - Cheltenham ; Hants ; Northampton : Edward Elgar, 2008 . - X, 265 p. : tablas ; 24 cm. ISBN : 978-1-84720-570-4 Idioma : Inglés ( eng)
Materias: |
Cultura empresarial Empresas multinacionales Globalización económica
|
Clasificación: |
334.726 Empresas multinacionales |
Resumen: |
The study assesses that the South Korean market and business practices will maintain some sui generis characteristics because of the country’s idiosyncratic culture and singular form of institutional development in the recent past. The book contains comprehensive analysis of macro-level topics (such as business opportunities, cultural influence, country risk and market configuration) and micro-level topics (including business negotiation, business ethics, management of international joint ventures and the management system).
This book delivers a wealth of valuable information for a scholarly audience including undergraduate and postgraduate students and academics in international business, as well as for firms considering market entry into South Korea. |
Nota de contenido: |
Bibliografía en cada capítulo e índice. |
Link: |
https://biblioteca.cunef.edu/gestion/catalogo/index.php?lvl=notice_display&id=23295 |
|  |